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Nice Lacing: Shoes for the Beer Lover

These kicks are made for that rare combination of sneak freak and beer geek.
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Photo courtesy of Sneakersnstuff

Photo courtesy of Sneakersnstuff

Repping your love of beer on a screen tee is easy, but true beer nerds know that brew-focused style starts from the feet up. Literally.

Stockholm, Sweden-based Sneakersnstuff is a shop known for killer collaborations (our recent favorite? These pizza- and burger-themed kicks designed for Puma) that also happens to be located across the street from a now-defunct brewery. Taking cues from the copper kettles and malt bags located down the way, Sneakersnstuff teamed up with the city’s only still-active brewery, Stockholm Brewing Co., to craft three brewery-themed shoes for Adidas. The EQT Running Guidance ’93 ”Malt” combines the minty green of aged copper with the natural tan of malted barley, while the Stan Smith “Copper Kettle” and ZX Flux “Aged Copper” editions take closer cues from the copper kettles used to boil beer. The insoles of all three sneaks also feature pictures of hops.

 

Photo courtesy of Sneakersnstuff

Photo courtesy of Sneakersnstuff

Photo courtesy of Sneakersnstuff

Photo courtesy of Sneakersnstuff

The New Balance “Real Ale” Pack likewise takes inspiration from beer, though with these, the connection was more specific. All three sneaks in the pack were designed to mimic the colors of British-brewed beer—IPA, amber ale and stout—and each is lined with fluffy white fabric meant to represent the pillowy head you can only find on a well-poured pint of cask ale.

Photo courtesy of New Balance

Photo courtesy of New Balance

Both collaborations were released about a year ago, but the shoes are still available from some retailers and on the second market. Get your FT lists ready.

 

Author
Zach Fowle is DRAFT's beer editor. Reach him at zach@draftmag.com.

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