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Win your weight in beer

A unique prize at the Avery Brewing Four on the Fourth 4K
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CATEGORIES: Beer   Beer Runner  

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Fireworks. Grilling. Your weight in beer.

Avery Brewing is working on establishing an annual Independence Day tradition with a 4-mile race, where the winner can take home 6 to 7 cases of beer.

On July 4th, the overall winners of the Four on the Fourth 5K will earn their weight in Avery beer, with age group winners receiving a case of Avery beer.

The competition may be stiff.

U.S. Olympic Trials Marathon qualifier and an elite ultra-distance trail runner Sage Canaday, for instance, is a fan of Avery’s White Rascal Belgian Wheat Beer and the Four on the Fourth competition.

“They make great craft beers and they do a lot for the local Boulder running community,” he told Competitor. “And they sponsor a race where you can win your weight in beer!”

Others have awarded the same prize. The Calgary Marathon offered this award for its 50th anniversary, and the winner came home with 120 bottles of beer.

Avery has long been a supporter of earning your beer with sweat. They have also hosted bike rides that start and end at their Tap Room.

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Author
Tim Cigelske is DRAFT's Beer Runner. (Beer Run•ner [noun]: Someone equally devoted to fine beer appreciation and an active, healthy lifestyle. Ex. "John downed four microbrews at the triathlon finish line. He's a total beer runner.”) Follow Tim on Twitter @TheBeerRunner, and email him at beerrunner [at] draftmag.com.

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